Media Strategy Director

19 hours ago


Helsinki, Uusimaa, Finland Group M Worldwide Inc. Full time
Job Description

We are seeking a Senior Video Specialist to lead the development and execution of cutting-edge video strategies in bought media for our clients.

This is a senior-level role that goes beyond traditional planning and buying of TV advertising—it's about crafting holistic, multi-channel video strategies that deliver measurable results and meet client objectives.

About You
  1. You have preferably 5+ years of experience in media planning concerning video channels (linear TV and/or online video).
  2. You are familiar with video tools, planning & buying platforms and have experience working in digital media.
  3. You possess strong strategic thinking and the ability to connect client objectives with actionable media strategies.
  4. You understand cross-media planning principles and can evaluate the strengths and weaknesses of different video channels.
  5. You have a solid grasp of measurement methodologies and can guide campaigns to deliver meaningful results.
  6. You are a collaborative team player who enjoys working with diverse clients and partner agencies.
  7. You are eager to learn about clients' businesses to create long-term value and impactful strategies.
  8. You have an analytical mindset with attention to detail and a drive to continuously improve.
  9. You have experience working with AI and have dived into the possibilities of using it in marketing.
  10. You are an independent problem solver and feel comfortable operating in multiple platforms in your daily work.
  11. You have fluent oral and written English language skills.


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