Digital Media Strategist

2 days ago


Helsinki, Uusimaa, Finland Dentsu Finland Oy Full time

We are seeking a skilled Digital Media Strategist to join our team at Dentsu Finland Oy. As a key member of our media practice, you will be responsible for planning, executing, and optimizing digital advertising campaigns across various platforms.

About the Role:

In this role, you will take ownership of dedicated accounts, guiding both internal and external clients in making strategic decisions for their digital media purchases. Your specialization will shine as you work with programmatic and social media platforms, ensuring efficiency and effectiveness at every step.

Key Responsibilities:

  1. Plan, execute, and manage programmatic, direct, and social media campaigns, covering everything from initial account setup to monitoring and reporting.
  2. Audit, review, and analyze campaign reports, leading efforts to optimize ongoing and future campaigns.
  3. Contribute to weekly client activities, providing updates and insights to foster client relationships and align digital media strategies with client needs.
  4. Stay informed about industry changes, translating emerging trends into actionable recommendations both internally and to clients.
  5. Build strong relationships within the client services team and with clients, creating a foundation for effective collaboration and long-term partnerships.

Requirements:

  • At least one to two years of practical experience in bought digital advertising, including programmatic and paid social.
  • Experience with digital media buying platforms, such as DV360 and/or Adform, and Meta.
  • Comfortable with different types of data and organizational tasks, with some experience in project management.
  • Strong learning mindset and proactivity, with adaptability and a curious mindset.


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