Content Marketing Manager

2 days ago


Espoo, Uusimaa, Finland Frends Technology Oy Full time
Join the Frends marketing team and impact our growth journey

At Frends iPaaS, we're on a mission to redefine the future of integrations and automation. Our platform makes integrations fast, easy, and transparent. Join us in helping businesses thrive in the digital era

As we continue to grow rapidly, we are strengthening our marketing team. We are looking for a new creative, tech-savvy, data-driven, and hands-on Content Marketing Manager to take charge of our content marketing efforts.

If you have a passion for techy storytelling, marketing innovation, and helping businesses succeed, this is your chance to join our new key role and make an impact

What You´ll Do?
  • Technical Content Marketing: Strategize and create engaging content across multiple channels, from blogs and whitepapers to videos and webinars.
  • Copywriting: Craft compelling and persuasive copy that resonates with our IT B2B audience.
  • SEO Mastery: Optimize content to ensure it ranks #1 on search engines.
  • Email Marketing: Create email campaigns, from cold outreach to newsletters and transactional emails, that drive engagement and conversions.
  • LinkedIn Marketing: Write engaging LinkedIn posts and develop strategies to build brand presence and drive leads in B2B spaces.
  • Automation: Leverage marketing automation tools to streamline content workflows and maximize efficiency.
  • Analytics: Monitor and analyze content performance to ensure ROI and uncover new growth opportunities.
  • Technical Expertise: Create multimedia content by utilizing your skills with camera, video, and recording equipment.
Why Frends?
  • Exciting Role & Professional Growth: Engage in a new role that allows you to continuously learn and impact our growth journey.
  • Innovative Environment: Be part of a forward-thinking company with a strong focus on innovation.
  • Collaborative Culture: Work closely with our marketing, product management, sales, and other supportive colleagues.
  • Trust, Freedom, and Flexibility: Enjoy our low hierarchy and flexible and relaxed organizational culture.
  • Flexible Work Mode: Enjoy modern, flexible working times and hybrid work options.
  • Competitive Salary: Adequate to your expertise.
What You Bring
  • 5+ years of proven experience in B2B SaaS, in content-related roles.
  • Experience in building and executing a content strategy for an ICP IT audience (CTOs, CIOs, Engineering Leads, Lead Architects, etc).
  • Technical know-how: Strong familiarity with creating content for IT department buyers, ideally with knowledge of integration, automation, or iPaaS solutions.
  • Experience with needed tools (e.g. Adobe, SEO tools, Hubspot CRM).
  • A proactive, creative mindset with a knack for storytelling.
  • Analytical skills to track and measure content performance.
  • A passion for AI, automation, and leveraging technology to work smarter.
  • Technical skills with camera and video equipment to create high-quality content.
  • Fluency in written and spoken English. Other European languages are a plus.
Interested in joining us?

If you're ready to join a dynamic, growing company and drive successful content marketing initiatives at Frends, please submit your resume and a cover letter explaining why you're the perfect fit for this role. Get in touch, and let's connect

Additional Information
  • The start is flexible according to your situation.
  • While we're open for remote candidates located in Europe, we do set a higher preference for candidates from our Swedish or Finnish HQ offices. If you're an applicant from outside these areas, you're expected to visit either at least once a quarter in-person.
  • You will be reporting to the Head of Content & Product Marketing, keeping a close collaboration with the rest of the team and CMO.
  • Our recruitment process includes three to four discussions. To ensure a smooth and informative process, you will meet at least our People Integrator, Head of Content & Product Marketing, and CMO. Reference checks are also included.
  • Please note that we accept applications for this position only through our career website.
Want to know more about Frends?

Frends iPaaS is our own modern, low-code integration platform developed by our own R&D team. Frends solves the digitalization challenges of both global and smaller customers and in both private and public sectors in various industries. Recognized in the Gartner Magic Quadrant for Integration Platform as a Service, Frends continues to grow rapidly in the Nordic, European, and global markets. Frends is chosen as one of the best integration platforms on the peer-to-peer review platform G2, earning badges for "Easiest Setup", "Fastest Implementation" and "Easiest Admin". Our customers give us 4.5 out of 5 stars on Gartner Peer Insights.

Visit our webpage. Check out our use cases. Listen to our webinars. Learn more about Frendszone from our blogs.

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