Brand Communications Expert

5 days ago


Helsinki, Uusimaa, Finland ABB Full time
Global Campaigns Lead: ABB Motion Services

We are seeking a highly experienced Global Campaigns Lead to join our team and drive global marketing communication campaigns that elevate brand awareness, drive engagement, and generate business impact.

Your Key Responsibilities:
  • Develop and execute global marketing communications strategies that align with ABB Motion Services business objectives.
  • Collaborate with Strategic Marketing and regional teams to define annual campaign themes based on market trends, customer needs, and business priorities.
  • Evaluate primary campaign goals, such as brand awareness, lead generation, market expansion, and customer retention, ensuring localization in collaboration with country teams.
  • Design a comprehensive campaign framework incorporating paid, earned, shared, and owned media to amplify reach and impact.
  • Maintain a unified brand voice across all communication channels by developing a cohesive messaging framework.
  • Work closely with Product Marketing and Strategic Marketing to emphasize value propositions, competitive differentiators, and customer pain points in messaging.
  • Define key performance indicators (KPIs) and reporting structures for campaign effectiveness with Marketing Automation and Digital teams.
Requirements
  • Bachelor's or higher degree in Marketing, Communications, Public Relations, or a related field.
  • 10+ years of experience in marketing communications, campaign management, or related roles.
  • Proven track record of developing and executing successful global marketing campaigns.
  • Strong analytical, problem-solving, and project management skills.
  • Exceptional written and verbal communication skills, with expertise in content creation and messaging.
  • Able to work collaboratively with cross-functional teams in a fast-paced global environment.
  • Proficient in English; proficiency in additional languages a plus.


  • Helsinki, Uusimaa, Finland Planeetta Internet Oy Full time

    About UsWe empower entrepreneurs and businesses with world-class domain, hosting, website and SaaS solutions.With a strong presence across Europe, we are committed to making online success easier through innovative digital solutions. Our brands, Hostingpalvelu, Domainhotelli and Planeetta, are leading providers in the Finnish market, offering reliable and...


  • Helsinki, Uusimaa, Finland Rovio Full time

    Rovio, part of the SEGA family, is looking for a Brand Coordinator Specialist to join their Brand team in Espoo.The ideal candidate will have experience in brand management, marketing, communications, or business operations, with excellent verbal and written skills in English. They will be responsible for coordinating and supporting the execution of brand...


  • Helsinki, Uusimaa, Finland Rovio Full time

    19.06.2024 Brand Development & Marketing Permanent Open position Rovio is part of the SEGA family and world famous for our flagship IP Angry Birds - want to know more about Rovio as an employer? We are looking for a Junior Brand Coordinator to join our Brand team in Espoo and play a key role in collaborating in different areas You will be supporting...

  • Senior Brand

    1 week ago


    Helsinki, Uusimaa, Finland Datacrunch Full time

    About:We're a close-knit, ambitious team of 37, driven by a mission to make this world a better place by providing affordable, environmentally sustainable, AI-focused cloud capacity to organizations.We are seeking a Senior Brand & UI Designer to drive the evolution of our brand identity and design system, ensuring consistency across products, marketing, and...


  • Helsinki, Uusimaa, Finland Rovio Full time

    We are seeking an experienced Senior Brand Development Coordinator to join our team at Rovio, part of the SEGA family.In this role, you will be responsible for coordinating and supporting the development of brand strategies and campaigns, as well as collaborating with external agencies, brand partners, and content creators.Key responsibilities...


  • Helsinki, Uusimaa, Finland Kalmar Solutions Full time

    Kalmar Solutions VP, Brand and Marketing in Helsinki, FinlandFacility: MarketingLocation: Helsinki, FIVP, Brand and MarketingAt Kalmar, we are moving goods in critical supply chains around the world. As the forerunner in sustainable material handling equipment and services, we set the industry benchmark for a zero-emission future. We are driven by teamwork,...


  • Helsinki, Uusimaa, Finland Kalmar Full time

    At Kalmar, we are moving goods in critical supply chains around the world. As the forerunner in sustainable material handling equipment and services, we set the industry benchmark for a zero-emission future. We are driven by teamwork, innovation, and taking ownership to deliver results. With our global reach and local expertise, our success starts with a...

  • Director, Brand

    2 days ago


    Helsinki, Uusimaa, Finland Remote Full time

    Remote is solving global remote organizations' biggest challenge: employing anyone anywhere compliantly. We make it possible for businesses big and small to employ a global team by handling global payroll, benefits, taxes, and compliance. Check out remote.com/how-it-works to learn more or if you're interested in adding to the mission, scroll down to apply...


  • Helsinki, Uusimaa, Finland SSH Communications Security Full time

    SSH Communications Security is a European defensive cybersecurity company and a pioneer of secure communications. Our solutions gatekeep access and defend secrets when people, applications, and systems need to communicate. Our technology is used in more than 90% of data centres around the world and is trusted by many Fortune 500 companies.We are thrilled to...


  • Helsinki, Uusimaa, Finland BYD Europe Full time

    About the Job at BYD EuropeThis Senior Marketing Manager role involves driving the development and execution of regional marketing strategies and annual plans for the brand, ensuring alignment with business objectives and Global Marketing Strategic Guidelines.The main responsibilities include:Marketing Strategy and Execution: Develop and execute regional...


  • Helsinki, Uusimaa, Finland Cxg Full time

    Welcome to our community of Premium Brand Ambassadors! We're seeking individuals who share our passion for luxury and customer experience. As an ambassador, you'll have the opportunity to engage with iconic brands and provide critical feedback that shapes their services.About the Role:As a Premium Brand Ambassador, you'll step into the world of luxury to...


  • Helsinki, Uusimaa, Finland Amer Sports Full time

    Hybrid, HelsinkiAre you passionate about corporate communications and ready to kickstart your career in a dynamic, global environment? We're looking for a Communications Trainee to join our Group Communications team in Helsinki, Finland. This 3–4 month fixed-term position starts in May or early June.Ideal for a student or recent graduate, you'll support...


  • Helsinki, Uusimaa, Finland ABB Full time

    Global Marketing Communications Manager, Motion Services divisionThis role is responsible for defining and executing global marketing communication campaigns that elevate brand awareness, drive engagement, and generate business impact.You will manage and take ownership of marketing communications initiatives for the Motion Services portfolio to support...


  • Helsinki, Uusimaa, Finland Sportyjob Full time

    Hybrid, HelsinkiAre you passionate about corporate communications and ready to kickstart your career in a dynamic, global environment? We're looking for a Communications Trainee to join our Group Communications team in Helsinki, Finland. This 3–4 month fixed-term position starts in May or early June.Ideal for a student or recent graduate, you'll support...


  • Helsinki, Uusimaa, Finland Rovio Full time

    We are seeking a highly motivated Marketing and Brand Manager to join our team at Rovio, part of the SEGA family.In this role, you will be responsible for developing and implementing effective marketing and branding strategies to support the company's growth and success.Key responsibilities include:Developing and executing marketing campaigns across various...


  • Helsinki, Uusimaa, Finland GroupM Full time

    Marketing & Communications ManagerWe're seeking a proactive Marketing & Communications Manager for a permanent, full-time role (37.5h/week). Reporting to the Nordic Marketing & Communications Director (dotted line to the Nordic Head of Marketing), you'll execute localized marketing and communication strategies for all GroupM entities, ensuring alignment with...


  • Helsinki, Uusimaa, Finland Aava & Bang Oy Full time

    Aava & Bang Oy is seeking a Marketing and International Business Expert to join our team. As a key member of our organization, you will be responsible for developing and implementing marketing and sales strategies that drive business growth and expansion into international markets.Your primary focus will be on creating and executing comprehensive marketing...


  • Helsinki, Uusimaa, Finland Nordic Investment Bank Full time

    The NORDIC INVESTMENT BANK (NIB) offers you the chance to do banking that makes a difference. The projects that we finance benefit the environment and improve productivity in the Nordic-Baltic region. We are an international financial institution owned by the eight Nordic and Baltic countries, and we offer you the possibility to work with experts from around...


  • Helsinki, Uusimaa, Finland Paebbl Full time

    Poised on the brink of significant growth, Paebbl seeks a skilled Marketing Operations Expert to drive the execution of our marketing strategy. As our first marketing hire, you will oversee the operation of key marketing tools and platforms, ensuring efficient integration and optimization.This role offers a unique opportunity to shape the narrative of a...


  • Helsinki, Uusimaa, Finland Group M Worldwide Inc. Full time

    Marketing & Communications Manager We're seeking a proactive Marketing & Communications Manager for a permanent, full-time role (37.5h/week). Reporting to the Nordic Marketing & Communications Director (dotted line to the Nordic Head of Marketing), you'll execute localized marketing and communication strategies for all GroupM entities, ensuring alignment...