Digital Marketing Strategist

2 months ago

Helsinki, Uusimaa, Finland Reaktor Group konserni Full time
About the Role

We are seeking a highly skilled Marketing & Events Manager to join our Japan office. As a key member of our team, you will be responsible for developing and executing a comprehensive marketing strategy that drives business growth and brand awareness.

Key Responsibilities
  1. Develop and curate content for the Japanese Reaktor website, ensuring regular updates to product information, case studies, and blog posts.
  2. Adapt and localize marketing content provided by Global Marketing for the Japanese market.
  3. Plan and execute a diverse range of local Reaktor events, from monthly meet-ups to larger-scale gatherings.
  4. Manage all aspects of event planning, including budgeting, logistics, speaker coordination, and attendee registration.
  5. Identify and secure opportunities for Reaktor to participate in relevant industry events, conferences, and trade shows.
  6. Collaborate with sales managers to ensure timely and effective follow-up on leads generated through marketing initiatives.
  7. Implement and maintain Hubspot integrations to optimize contact management and campaign performance.
  8. Support Reaktor consultants in content creation efforts to establish thought leadership and brand awareness.
  9. Proactively generate media relations activities to secure press coverage and interview opportunities.
  10. Develop and manage strategic partnerships with local marketing agencies, event organizers, and media/PR firms.
  11. Track and analyze key performance indicators (KPIs) across all marketing activities.
Requirements
  1. Strong verbal communication skills and ability to communicate with multiple stakeholder groups.
  2. Experience working in an international company and coordinating with stakeholders in other countries.
  3. A proven track record of successful event planning and execution.
  4. Hands-on experience using Content Management Systems (CMS) and Marketing Automation (MA) tools.
  5. Experience managing external partners and vendors.
  6. Demonstrate strong leadership skills with the ability to coordinate and motivate teams.
About Reaktor

We are a global technology consultancy that designs and builds category-defining digital products and services. We value diversity, equity, and inclusion, and we are committed to making Reaktor an environment that embraces and values all of our employees for the whole of who they are.

We offer a range of benefits and perks, including a real work-life balance, flexible support for employees' family situations, and opportunities to bond with your teammates.

We are an equal opportunity employer and welcome applications from all backgrounds. If you're thinking twice about applying, we invite you to send us your application anyway.

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