Content Strategist

2 days ago


Helsinki, Uusimaa, Finland Luxid Group Full time

We are seeking a talented Content Strategist to join our Marketing Technology team at Luxid Group. As a key member of our international team of creatives, you will be responsible for developing high-quality content in Finnish and English for various digital channels.

About the Role
  • You will create engaging, inspiring, and easy-to-understand content that drives sales and supports buyers.
  • You will work closely with different project teams and stakeholders to communicate effectively with clients.
  • You will be required to adapt your writing style to suit different requirements of channels, whether it's lengthy entertaining blogging, factual articles, or intense social channels or videos.
Key Qualifications
  • Experience in creating effective sales copy leading towards conversions, with a particular focus on LinkedIn, Meta, Google Ads, X, Reddit, and email.
  • Able to produce captivating storytelling and script writing with different tones of voice required by brands.
  • Good grasp of different writing styles and tones of voice for long-form writing and hero content production.
  • Creative concepts that produce positive emotions and ideas that can be extended to meet long B2B time windows.
  • Curiosity and willingness towards using AI tools to assist you in writing.
  • Understanding of SEO, Keyword research, metadata, and SEM.
  • Some level of knowledge on funnel thinking and customer personas and journeys.

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