
Marketing Performance Manager
1 day ago
Discover how CapsLock can help your business thrive in the digital landscape.
We're dedicated to delivering cutting-edge digital marketing solutions that drive real results.
Key Responsibilities:
- Pilot and refine paid media campaigns on multiple digital platforms to achieve high conversion rates and maximum profitability.
- Drive data-driven decisions about budget allocation and bid parameters to optimize results.
- Monitor campaign performance and stay ahead of the curve.
- Explore innovative strategies based on insights gained from campaign management.
- Maximize ROI by expertly managing media buys using KPIs.
- Evaluate campaign success by meeting both short-term and long-term objectives.
- Reach assigned targets while maintaining a low cost-per-acquisition.
- Streamline processes and boost efficiency.
Qualifications:
- 5+ years of experience in digital marketing with a focus on media buying.
- 3+ years of experience in PAID ADVERTISING.
- Strong expertise in Taboola/Outbrain/Yahoo.
- Lead generation experience.
- Proven track record in managing high-volume campaigns, complex targeting strategies, and achieving results.
- Understanding of marketing channels, attribution, and performance metrics.
- Ability to analyze data, draw insights, and implement effective strategies.
- Strategic thinking and creativity.
- Organizational and multitasking skills.
- Willingness to learn and take calculated risks.
- Ability to quickly adapt to new ad platforms and tools.
- Upper-Intermediate English level.
- Long-term commitment (2+ years).
- NO agency ownership or sub-hiring.
We Offer:
- Unlimited sick leave for recovery and well-being.
- Fully remote work environment with flexibility.
- Ongoing learning opportunities, including workshops and conferences.
- Home office setup support for optimal productivity.
- Flexible fitness program allowance for physical well-being.
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