Marketing Performance Manager

1 day ago


Helsinki, Uusimaa, Finland LinkedIn - Jobboard Full time

Discover how CapsLock can help your business thrive in the digital landscape.

We're dedicated to delivering cutting-edge digital marketing solutions that drive real results.

Key Responsibilities:

  • Pilot and refine paid media campaigns on multiple digital platforms to achieve high conversion rates and maximum profitability.
  • Drive data-driven decisions about budget allocation and bid parameters to optimize results.
  • Monitor campaign performance and stay ahead of the curve.
  • Explore innovative strategies based on insights gained from campaign management.
  • Maximize ROI by expertly managing media buys using KPIs.
  • Evaluate campaign success by meeting both short-term and long-term objectives.
  • Reach assigned targets while maintaining a low cost-per-acquisition.
  • Streamline processes and boost efficiency.

Qualifications:

  • 5+ years of experience in digital marketing with a focus on media buying.
  • 3+ years of experience in PAID ADVERTISING.
  • Strong expertise in Taboola/Outbrain/Yahoo.
  • Lead generation experience.
  • Proven track record in managing high-volume campaigns, complex targeting strategies, and achieving results.
  • Understanding of marketing channels, attribution, and performance metrics.
  • Ability to analyze data, draw insights, and implement effective strategies.
  • Strategic thinking and creativity.
  • Organizational and multitasking skills.
  • Willingness to learn and take calculated risks.
  • Ability to quickly adapt to new ad platforms and tools.
  • Upper-Intermediate English level.
  • Long-term commitment (2+ years).
  • NO agency ownership or sub-hiring.

We Offer:

  • Unlimited sick leave for recovery and well-being.
  • Fully remote work environment with flexibility.
  • Ongoing learning opportunities, including workshops and conferences.
  • Home office setup support for optimal productivity.
  • Flexible fitness program allowance for physical well-being.


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