
Global Events Strategist
2 days ago
Role Overview
We are seeking a skilled Global Events Strategist to join our team at Wärtsilä Corporation. As a key member of our global marketing efforts, you will be responsible for developing and executing successful events that drive brand visibility and thought leadership.
About the Role
This is a hands-on position where you'll craft compelling event strategies, strengthen brand awareness, and drive engagement across various industries. You will leverage your expertise in marketing and communications to create and execute events that align with business objectives.
Key Responsibilities
- Event Strategy & Execution: Lead the development and execution of ES&O events, including trade shows, webinars, internal executive studios, and more.
- Internal Event Coordination: Partner with sales teams to organize internal training, executive thought leadership programs, and content alignment across departments.
- Performance Tracking: Regularly measure and optimize event outcomes to ensure targeted success through marketing automation, digital campaigns, and ongoing performance analysis.
- Content Governance: Ensure all content aligns with our brand voice, tone, and style, ensuring consistency across all platforms and materials.
- Cross-functional Collaboration: Work closely with internal and external teams—designers, writers, agencies—to ensure seamless execution.
- Adaptability & Efficiency: Thrive in a fast-paced, high-pressure environment, managing multiple priorities and adapting to shifting schedules.
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