Marketing Strategist

22 hours ago


Helsinki, Uusimaa, Finland BYD Europe Full time

About the Role

As a key member of our team, you will be responsible for developing and executing regional marketing strategies that align with business objectives. You will play a critical role in marketing planning and analysis, localization, public relations management, dealer marketing supervision, and budget steering.

The Key Responsibilities Will Be:

  • Marketing Strategy and Planning: Develop and execute regional marketing strategies and annual plans for the brand, ensuring alignment with business objectives and Global Marketing Strategic Guidelines.
  • Brand Promotion and Awareness: Collaborate with the European PR and Event team to execute marketing activities in the region, including National Events, advertising, digital campaigns, to enhance brand awareness and influence.
  • Public Relations: Maintain a good relationship with press, media, agencies, and social influencers in relation with the PR Manager to ensure visibility and reputation of the brand and product stories.
  • Dealer Marketing Management: Supervise Dealer Marketing Plans and executions, providing dealers with marketing support and guidance.
  • Market Research and Analysis: Conduct in-depth market research on the region and monitor competitor activities. Analyze post-event results to understand effectiveness and inform future marketing plans.
  • Budget Management: Take responsibility for steering marketing budgets, ensuring rational use and optimizing ROI.
  • Brand Ambassador: Represent the brand as an ambassador within the industry and key media.
  • Localization and Compliance Management: Ensure dealer websites, signage, and marketing materials are localized, up-to-date, and compliant with BYD CI policy.

Required Skills and Qualifications:

  • University Degree in Marketing, Sales, or commercial disciplines.
  • Solid experience in Automotive industry or Branded Retail Products.
  • 8+ years of experience in roles related to Marketing management in Automotive business.
  • Excellent Digital skills.
  • Customer-oriented mindset.
  • Excellent communications and interpersonal skills.
  • Able to prioritize and work proactively with efficient time management skills.
  • Resilient and open-minded.
  • Results-oriented, able to work to deadlines, hands-on approach, motivated to achieve results.
  • Effective and eloquent communicator in English and Finnish language is mandatory (Other European languages and/or Mandarin Chinese would be a plus).
  • Alignment with our Mission and a more sustainable Future.

We Offer:

  • Performance and experience-based competitive remuneration, KPI variable salary, company car (if applicable).
  • Department and company-wide team-building events.
  • An exciting opportunity to be part of European transition to Zero Emissions transportation and de-carbonization of the economy.


  • Helsinki, Uusimaa, Finland Management Events Full time

    Job DescriptionWe are seeking a skilled Digital Marketing Strategist to join our Marketing team. As a key member of our team, you will be responsible for developing and driving long-term data-driven marketing communication and customer engagement strategies.Key Responsibilities:Develop and execute CRM strategy to drive business growthCreate and manage email...


  • Helsinki, Uusimaa, Finland Bou Full time

    Bou is a forward-thinking brand company that's looking for a strategic thinker to join our team as a Digital Brand Strategist. In this role, you'll help us develop and execute digital marketing strategies that drive business results and enhance our brand presence.Your key responsibilities will include:Conducting market research and analyzing data to inform...


  • Helsinki, Uusimaa, Finland Paradox EN Full time

    Unlock Your Potential as a Results-Driven Business StrategistWe are a dynamic company that empowers people and organizations to achieve their goals. As a Results-Driven Business Strategist, you will play a crucial role in driving business growth and expansion.Your primary objective will be to create new opportunities by attracting ambitious students to our...

  • Data Strategist

    4 days ago


    Helsinki, Uusimaa, Finland Avature Full time

    Job SummaryThe role of the Data Strategist at Avature involves designing, developing, and supporting robust enterprise-level master data solutions using SAP Master Data Governance and/or other Master Data Management solutions. This position demands expertise in controlling master data flow between SAP and non-SAP applications with predefined data...


  • Helsinki, Uusimaa, Finland Wolt Full time

    Senior Employer Brand and Recruitment Strategist Wanted!We're seeking an experienced Senior Employer Brand and Recruitment Strategist to join our team and drive tech employer branding efforts in a fast-growing, global company. As a key member of our Talent Marketing and Employer Brand team, you'll be responsible for developing and executing a comprehensive...


  • Helsinki, Uusimaa, Finland Wärtsilä Full time

    At Wärtsilä, we are looking for a dedicated Global Event Strategist to drive our global event marketing and communications activities forward. As a key member of our team, you will be responsible for crafting compelling event strategies, strengthening brand visibility, and driving thought leadership.About the RoleThe position is permanent and based in...


  • Helsinki, Uusimaa, Finland Management Events Full time

    Management Events is a leading platform for business leaders to connect with exclusive networking opportunities, cutting-edge insights, and world-class events. Our mission is to orchestrate groundbreaking interactions between influential decision-makers and innovative software and consultancy companies shaping the future.We are seeking an ambitious CRM...


  • Helsinki, Uusimaa, Finland PairSoft Full time

    Job DescriptionThe Content Strategy Manager is responsible for building out the content strategy and execution for all applicable products within the PairSoft portfolio. This individual will lead the creation and project management of all PairSoft content: the PairSoft website, brand messaging, social media messaging, the monthly webinar program, brochures,...


  • Helsinki, Uusimaa, Finland Dun & Bradstreet Full time

    About Dun & BradstreetWe combine global data and local expertise to help clients make informed decisions.With 6,000+ people in 31 countries, our team is diverse, yet united by a common goal: to turn data into value. If you share this curiosity and want to be part of a future-ready company, read more at dnb.com/careers.You will join a dynamic team of product...


  • Helsinki, Uusimaa, Finland Swarmia Full time

    Swarmia is a SaaS product that empowers top engineering organizations to accelerate software development and deliver high-quality results. As a Content Marketing Manager, you will be responsible for developing and executing a comprehensive content strategy that showcases the company's expertise and thought leadership.About the RoleThis role involves owning...


  • Helsinki, Uusimaa, Finland Hums Consultancy Full time

    We are seeking an experienced Investor Relations Director to join our team at Hums Consultancy. In this role, you will be responsible for overseeing the development and implementation of strategies to manage and enhance our relationships with investors, analysts, and other key stakeholders. You will lead the development and execution of our investor...

  • Category Strategist

    22 hours ago


    Helsinki, Uusimaa, Finland Hiab Full time

    Job DescriptionWe are seeking a highly skilled Category Manager to join our Sourcing team at Hiab. The successful candidate will be responsible for leading the development and implementation of the global category strategy, with a focus on high performance and continuous improvement.Develop and execute category strategies to minimize total acquisition cost...


  • Helsinki, Uusimaa, Finland Hertz First Rent A Car Full time

    Company OverviewMarimekko is a Finnish lifestyle design company renowned for its original prints and colors. The company's product portfolio includes high-quality clothing, bags, and accessories as well as home décor items ranging from textiles to tableware.In 2023, the company's net sales totaled EUR 174 million, and comparable operating profit margin was...

  • Senior CX Strategist

    22 hours ago


    Helsinki, Uusimaa, Finland Dentsu Aegis Network Ltd. Full time

    We are seeking a highly experienced professional to lead the success of multiple complex customer experience (CX) programs. The ideal candidate will have extensive experience in designing, leading, and delivering large-scale CX initiatives utilizing advanced technologies.About the RoleThe Integrated Marketing Expert will plan, oversee, and drive the success...


  • Helsinki, Uusimaa, Finland Wolt Full time

    About the RoleAs a visionary leader, you will be responsible for developing and executing our long-term financial services strategy. Reporting to the Managing Director, Payments, you will conceptualize new financial services offerings, build strong business cases, plan go-to-market strategies, and ensure seamless project transitions to the operational team...


  • Helsinki, Uusimaa, Finland KYMP OY │ part of Elisa Corporation Full time

    Requirements and QualificationsTo be successful in this role, you will require:A minimum of 4 years of experience working as an IT Solutions Architect in a global company.7+ years of experience working in at least two of the following areas: sales, marketing, HR, or finance.Ability to understand and react to business requirements and turn them into practical...


  • Helsinki, Uusimaa, Finland Supercell Full time

    We want you to enjoy your time here fully, so we structure our compensation and benefits to serve this purpose. It starts with perceiving you as a human being, not a resource. We offer a comprehensive package including competitive salary, bonuses, stock options, and opportunities for growth and development.About Supercell: We are a game company based in...


  • Helsinki, Uusimaa, Finland Supermetrics Oy Full time

    At Supermetrics Oy, we're on a mission to make data a marketing superpower. As our new Head of Data Science, you'll play a key role in leading our Product Engineering team in creating innovative solutions that drive business growth.We're looking for a seasoned leader with a strong background in data science and machine learning. Your primary responsibility...


  • Helsinki, Uusimaa, Finland Tbwa ChiatDay Inc Full time

    Key ResponsibilitiesThe ideal candidate will be responsible for:Supporting User Acquisition managers by finding insights through quantitative and qualitative analysis.Driving decision-making through analyses, statistical modeling, and presentations for both non-technical and technical team members.Reconciling data from various analytics sources (MMP,...


  • Helsinki, Uusimaa, Finland Wolt Full time

    We're looking for a skilled Senior Operations Specialist to join our Regional Operations team. In this role, you'll be responsible for enhancing platform logistics and efficiency, leveraging data to drive business impact, optimizing pricing and supply-demand balance, executing and iterating on initiatives, managing stakeholders, tracking and improving key...