Senior Digital Lead

5 days ago

Helsinki, Uusimaa, Finland Group M Worldwide Inc. Full time

Are you ready to lead digital innovation and shape the future of marketing? Join us and work with top-tier clients in a dynamic, international environment

We are looking for a Senior Digital Lead to plan and lead digital campaigns and projects for our clients

As a Senior Digital Lead, you are a strategic thinker with a deep understanding of digital platforms and a passion for staying ahead of the curve. You will have a crucial role in project delivery as well as in client communication. You will act as a digital lead, coordinating and leading the work of the client team and ensuring the success of the campaign while managing digital budgets effectively and efficiently. Your work includes executing activities according to client briefs, briefing internal stakeholders, planning, executing, and reporting of the campaigns together with the team. As a senior level specialist, you are also able to develop both internal and client-related processes and participate in upselling by innovating new sales opportunities.

This is a permanent, full-time position (37.5 hours/week).

You may be the person we are looking for if you:
  1. Have at least 4 years of experience in digital media planning and executing campaigns across multiple platforms
  2. Understand digital ecosystems and their players; knowledge of the Finnish market is expected
  3. Understand cross-media planning principles and can evaluate the strengths and weaknesses of different digital platforms
  4. Possess strong strategic thinking and the ability to connect client objectives with actionable digital strategies
  5. Have a solid grasp of measurement methodologies and can guide campaigns to deliver meaningful results
  6. Have general technical understanding of MarTech, such as ad servers, DSPs and analytic platforms (hands-on experience is a plus)
  7. Understand the total programmatic buying process
  8. Strong organizational skills and the ability to manage multiple projects efficiently
  9. Are a great team player who loves to work with various clients as well as partner agencies
  10. Are eager to learn about clients' business to better understand how to create lasting value
  11. Are fluent in both written and spoken Finnish and English

Please note that you don't need to excel in every area – we are more than happy to receive your application even though all these criteria wouldn't match with your background. You'll have an opportunity to learn and develop in the position.

Why Join Us?

This is not just another job; it's an opportunity to work with leading global and local brands and learn something new every day Here's what you can expect:

  1. Access to world-class training, tools, data, and systems from WPP and GroupM
  2. A fantastic network of skilled, supportive, and friendly colleagues from around the globe
  3. A commitment to putting people first with high-quality leadership
  4. Benefits that include a phone allowance, complimentary breakfast in the office, and lunch plus sports and culture benefits
  5. Extended occupational healthcare
  6. Holiday bonuses according to company policy
About Us

GroupM is the leading global media investment management operation, serving as the parent company to WPP media agencies like Mindshare, EssenceMediacom, and Wavemaker. Our mission is to maximize the performance of our agencies and clients through innovative solutions, insights, and collaboration.

Interested?

We'd love to learn more about you Please send your CV and application with salary request through our recruitment system right away, but no later than 20.4.2025. We go through applications and start interviews during the application process.

For any questions about the role, feel free to contact Mika Mustiala, Director of Digital Services and Platforms, at mika.mustiala@groupm.com or call +35850 547 1428.

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