Digital Marketing Specialist
1 month ago
We are seeking a skilled Digital Marketing Specialist to join our Brand marketing team. As a key member of our team, you will be responsible for managing our website, planning and executing digital marketing campaigns, and collaborating with stakeholders to achieve our marketing goals.
Key Responsibilities:
- Develop and implement digital marketing strategies to drive website traffic and engagement.
- Collaborate with the team to manage and maintain our website, including content creation, updates, and analytics.
- Design and develop marketing campaign landing pages in WordPress and web forms using HubSpot.
- Produce high-quality multimedia content, including video and voice recordings, editing, and publishing on our website and YouTube.
Requirements:
- At least 3 years of experience in marketing, with a focus on digital marketing.
- Master's or Bachelor's degree in marketing, communications, or a related field.
- Proficiency in WordPress, Google Analytics, Google Tag Manager, and Google Search Console.
- Experience with marketing automation systems, especially HubSpot.
- Skills in video editing, graphic design, and multimedia production.
- Strong communication skills in English, with Finnish language being a bonus.
- Experience in project management and strong organisational skills.
Preferred Skills and Competencies:
- Ability to analyse and report website performance.
- Some experience with developing and improving front-end development (CSS, HTML5).
- Knowledge of SEO is a bonus.
- Familiarity with MS Office tools such as PowerPoint, Excel, Word, SharePoint, Teams, and Adobe Creative Suite (Photoshop, InDesign, Illustrator, After Effects, Premiere Pro) as well as Canva.
What We Offer:
- A unique opportunity to contribute to building a more sustainable future by helping to create better buildings.
- An opportunity to work and grow in an international and culturally diverse software solutions and services company.
- A flat organisation and a friendly work environment.
Location:
The preferred location is Espoo, Finland. You will also have the flexibility to work remotely.
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