Trade Marketing Specialist

Would you like to join us in our Customer Development team as Instore Solution Professional.

This is a new team, that is being established within the retail organization with the goal of investing more in the content of customer-facing work, its planning, supporting the implementation, and ensuring the achievement of desired results. We are creating a new way of utilizing data for decision-making and better leveraging information in business planning, growth initiatives, and customer work. The team will work closely with marketing, supply chain, and finance. The team will be led by a Customer Development Manager.

How you will make an impact

We are on a journey to create Future of Sales with high focus on strong Customer Focus & Execution. Digitalization will change how we all operate within sales and we will further invest in new tools and analytics capabilities.

By joining us as an Instore Solution Professional, you will play a crucial role in the growth story of Arla Brands in Finland, such as Arla Luonto+, Arla Protein, and Arla Lempi.

You will work with various stakeholders to develop innovative and effective ways to showcase our brands in the in-store environment. Your ability to creatively leverage data and transform it into visual representations will be key in maximizing the visibility, attractiveness, and appeal of our products in the limited shelf space available. You are acting as a central point between sales and marketing to align with category and customer strategies.

Key responsibilities will be:

• Lead retail in-store concept development and instore solutions towards Future of Dairy -aspiration.
• Lead retail planning and execution related to e.g. category growth plans, space management and allocation.
• Act as a central point between sales and marketing in instore solutions based on e.g. category and customer strategies and plans.
• Follow up on specified KPIs for space and instore change projects and shelf area productivity.
• Develop new insights on shopper psychology and behavior with focus on optimizing dairy category spend through space and navigation solutions.

What will make you successful

You are creative thinker and problem solver with high business acumen and passion for bringing the shopper insights from category strategies into space. You prefer working in collaboration with others by seeking for input and listening different view points.

You work independently and have an ability to effectively organize, analyze and present back solutions. You can utilize data and give it a visual form in-store.

You have the ability to envision what good looks like. In the store, there is a limited amount of shelf space, so it is important to understand how to maximize the visibility of Arla brands and how to make shelf placements more visible, attractive, and interesting to customers.

Furthermore we expect that you have:

• A Bachelor's or Master's Degree in business administration
• Previous experience FMCG or retail (preferably experience from instore or space management for 3-5 years)
• Ability to use data to support decision-making
• Solid MS Office skills
• The ability to use English fluent written and verbal and you can communicate Finnish in everyday situations.

Why join us?

You will join a truly international, passionate and result oriented team as we embark on an ambitious growth journey over the next years. If you want to help defining the future of Arla, join a team where each of us has a critical role to play and where we work together to unlock the growth potential across markets. We work smart, embrace new ideas and innovations, and personal and professional development is a constant requirement in our fast-paced world. Join us, and boost your career in a dynamic and global FMCG company

Application and contact

If you want to seize this exciting opportunity and accelerate your career at Arla, then please apply as soon as possible. We process applications on a continuous basis and close the job opening once the right candidate has been found.

If you have any questions regarding the position, please do not hesitate to reach out to our Head of Retail Sales, Eljas Tuovinen on either Monday 8th of April between 9-11 or Tuesday 9th of April between 14-17, by phone at

In Arla, we strongly believe our values Lead, Sense and Create that defines us in everything we do and say. In Arla we believe that diversity and inclusion are imperative to our business. We define diversity broadly as differences between people with a diverse range of backgrounds, while inclusion is about valuing differences among individuals to create synergies. We have an ambition to create an inclusive work environment where everyone is valued and feels that they belong.

We have a purpose for Good
At Arla, we strive to unlock the highest potential in each other while working together to create a sustainable future of dairy. We call it Stronger People Stronger Planet and it is deeply anchored in our organisation and founded on our commitment to respecting human rights, increasing access to healthy dairy nutrition, inspiring good food habits, and improving the environment for future generations. In order to succeed we need to hire people with a sustainable mindset. Could this be you?

BEWARE RECRUITMENT FRAUD
It has come to our attention that there are a number of fraudulent emails and fake recruitment campaigns on the internet from people purporting to work for Arla Foods. Learn more via this link.

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